Learn More about Sage E-marketing for ACT!

Product Information

Sage E-marketing for ACT! is a cloud-based email marketing service that enables you to execute sophisticated campaigns, while leveraging and building on your existing Sage ACT! data. With Sage E-marketing for ACT! solutions, you can capture leads with web forms on your website, nurture those prospects automatically with Drip Marketing plans, and quickly identify your hottest leads using a ranked call list that tells you which prospects are most interested.

Features and benefits

Put email to work for you.
Email marketing is an effective technique to build your business, because emails are easy, inexpensive, and�most importantly�proven to drive sales. With Sage E-marketing for ACT!, you can easily design branded messages from scratch, or import and edit existing templates using a simple online editor. Use those templates to develop custom landing pages for easy execution of cohesive, integrated marketing campaigns. Templates can be saved down for quick access to images and documents by you and your team.

Nurture prospects automatically.
Create multi-step nurture or Drip Marketing plans, then drop contacts into a campaign designed just for them. Each campaign can include email, call lists, even postcards, for automatic delivery over time. Drip Marketing blends simple functionality, like automatically sending emails when someone fills out a form on your website, with intelligent technology that reacts differently to contacts based on their behaviors, like automatically mailing a postcard to contacts who did not open a previous email.

Qualify your sales leads.
Help your salespeople focus on the hottest leads, instead of wading through an entire list of prospects. As your contacts open and click on your email campaigns, Sage E-marketing for ACT! assigns a score to each contact based on their interaction with that email. It then gives you a ranked, qualified list of who you should call first�viewable from the contact record in Sage ACT!.

Get more detail on your customers.
Use surveys to better understand your customers. Collect information like contact interests, customer satisfaction, phone numbers, email addresses, and event registrations. Simply link from inside an email to a List Updater Survey and ask your customers to add their information. Then, use it to create campaigns that are most relevant to them.

Grow your prospect database.
Use web forms to collect information from interested prospects. Consider a web form on your website for visitors to fill out. Once the web form is complete, the data is transferred into Sage ACT! and a new contact is created. It's an easy way to gain interested contacts without any ongoing effort from you.

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Product Code: LEAO19
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